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Cannes2013: Innovation, apresentações já começaram


Os finalistas da categoria Innovation já deram início às inéditas apresentações dos cases finalistas. São dez minutos de apresentação mais dez minutos para perguntas dos jurados.

O shortlist conta com 25 peças, sendo três do Brasil.

Innovation – Shortlist

Necomimi, Bio sensor technology / communication tool, Dentsu, Japan

Two Screens Are Better Than One, New type of phone, Yota Devices, Russia

Ingress, Massive multiplayer location based game, Niantic Labs At Google, USA

Vision Shift System, New video experience system, Dentsu, Japan

Motley – Telling Stories At The Speed Of Culture, Social media publishing tool, Digital Arts Network, Denmark

Cinder, Software technology, The Barbarian Group, USA

PZU Drive, Connected car ecosystem, K2, Poland

Engen Fireblanket, Fireblanket calendar, Draftfcb Cape Town, South Africa

Adidas Window Shopping, We put shopping into window shopping, TBWA\Helsinki, Finland

tshirtOS, Wearable, sharable, programmable, 100% cotton status update, MediaMonks, The Netherlands

Google Street View Hyperlapse, Labs experiment, Teehan + Lax, Canada

Virtual Makeup Mirror, Kinect technology mirror, ID\, Brazil

The Feed, Visual news feed, R/GA London, United Kingdom

Sky Rec, Hashtag that works like a record button, AgênciaClick Isobar, Brazil

Guide Dots, Mobile app for the blind, Y&R Singapore, Singapore

Natalia Project, Global assault alarm system for human rights defenders at risk powered by social media, RBK Communication, Sweden

Small World Machines, Vending machine with live streaming, Leo Burnett Sydney, Australia

Terra VIP, Terra VIP glasses invention, DDB Brasil, Brazil

Thunderclap, Thunderclap – social media technology, DE-DE, USA

Chrome Web Lab, Interactive website connected to a museum experience, Google Creative Lab, United Kingdom

Radio Ambulance, Ambulance location notification system, Maruri Grey, Ecuador

A Boy And His Atom: The World’s Smallest Movie, Stop-motion animation made with atoms, Ogilvy New York, USA

Nike+ Kinect Training, Fitness title for Xbox 360, AKQA, United Kingdom

Karta Mastercard Display, Nowe technologie, Getin Noble Bank, Poland

Tech Ball, Sports technology, SapientNitro, United Kingdom

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