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SAZÓN resgata “É o amor”


Para comemorar os 30 anos de história, SAZÓN, marca da Ajinomoto do Brasil, lança a campanha “Há 30 anos espalhando o amor”, criada pela Dentsu Brasil. Para relembrar esses momentos e enfatizar que SAZÓN ajuda a espalhar o amor através do sabor, as peças resgatam a música “É o amor”, que norteou a comunicação da marca nos anos 90.

Os filmes de 30 e 60 segundos, produzidos pela O2 Filmes, serão veiculados nos principais canais da TV aberta, na TV fechada e nas redes sociais da marca. Confira aqui .


Título: 30 anos
Anunciante: Ajinomoto
Produto: SAZÓN®
Duração: 1×60”/1×30”

Agência: Dentsu Brasil
Presidente: Mario D’Andrea
VP de Criação: Filipe Cuvero
Head de Arte: Christian Faria
Head de Redação: Murilo Torezan
Diretor de Arte: Ana Paula Esteves
Redator: Erick Moreno
RTV: Juliana D’Antino, Virginia Machado e Marcela Veroneze
VP Operações e Negócios: Mauro Rabello
Atendimento Agência: Patricia Campello, Liza Rebechi, Karima Ruhmann e Larissa Sadio.
Mídia: Ricardo Armbrust, George Mofarej, Bruna Kraemer e Pedro Lara.
Estratégia: Flávia Spinelli, Daniel Iacobucci e Miguel Souza.

Produtora: O2 Filmes
Atendimento Produtora: Rejane Bicca, André Gustavo e Mariela Costa
Produção executiva: Rafael Fortes, Gustavo Nogueira e Fernando Alcantara
Direção de Cena: Kitty Bertazzi
Direção de Fotografia: Alexandre Ermel e JR Junior
Direção de Arte: Alex Rocca
Montagem: Marcelo Junqueira
Pós-Produção: O2 Filmes
Finalização: O2 Filmes
Produtora de Áudio: Lucha Libre Áudio
Produtor Musical: Paulinho Corcione e Danilo Barbalaco
Atendimento Produtora: Dani Celer
Locutora: Mayra Chasseraux

Aprovação Cliente: Luiz Carlos Silva, Adriana Moucherek, Carolina Sanches, Anna Luiza Rocha, Thiago Campos, Jessica Delgado e Bruna Lima.



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