Cannes2013: Innovation, apresentações já começaram
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Os finalistas da categoria Innovation já deram início às inéditas apresentações dos cases finalistas. São dez minutos de apresentação mais dez minutos para perguntas dos jurados.
O shortlist conta com 25 peças, sendo três do Brasil.
Innovation – Shortlist
Necomimi, Bio sensor technology / communication tool, Dentsu, Japan
Two Screens Are Better Than One, New type of phone, Yota Devices, Russia
Ingress, Massive multiplayer location based game, Niantic Labs At Google, USA
Vision Shift System, New video experience system, Dentsu, Japan
Motley – Telling Stories At The Speed Of Culture, Social media publishing tool, Digital Arts Network, Denmark
Cinder, Software technology, The Barbarian Group, USA
PZU Drive, Connected car ecosystem, K2, Poland
Engen Fireblanket, Fireblanket calendar, Draftfcb Cape Town, South Africa
Adidas Window Shopping, We put shopping into window shopping, TBWA\Helsinki, Finland
tshirtOS, Wearable, sharable, programmable, 100% cotton status update, MediaMonks, The Netherlands
Google Street View Hyperlapse, Labs experiment, Teehan + Lax, Canada
Virtual Makeup Mirror, Kinect technology mirror, ID\, Brazil
The Feed, Visual news feed, R/GA London, United Kingdom
Sky Rec, Hashtag that works like a record button, AgênciaClick Isobar, Brazil
Guide Dots, Mobile app for the blind, Y&R Singapore, Singapore
Natalia Project, Global assault alarm system for human rights defenders at risk powered by social media, RBK Communication, Sweden
Small World Machines, Vending machine with live streaming, Leo Burnett Sydney, Australia
Terra VIP, Terra VIP glasses invention, DDB Brasil, Brazil
Thunderclap, Thunderclap – social media technology, DE-DE, USA
Chrome Web Lab, Interactive website connected to a museum experience, Google Creative Lab, United Kingdom
Radio Ambulance, Ambulance location notification system, Maruri Grey, Ecuador
A Boy And His Atom: The World’s Smallest Movie, Stop-motion animation made with atoms, Ogilvy New York, USA
Nike+ Kinect Training, Fitness title for Xbox 360, AKQA, United Kingdom
Karta Mastercard Display, Nowe technologie, Getin Noble Bank, Poland
Tech Ball, Sports technology, SapientNitro, United Kingdom