O shortlist da categoria Mobile conta com 7 shortlists do Brasil. GUT e FCB Brasil contam com 3 e 2 indicações, respectivamente. São eles:
– BIA AGAINST HARASSMENT/ BRADESCO – BIA / PUBLICIS BRASIL
– BLACK CHARACTERS/ REVISTA RAÇA / FCB BRASIL (Categoria Data/ Insight)
– BLACK CHARACTERS/ REVISTA RAÇA / FCB BRASIL (Categoria Co-creation & User Generated Content)
– BURGER GLITCH/ BURGER KING – WHOPPER/ DAVID São Paulo (Categoria Content For User Engagement)
– BURGER GLITCH/ BURGER KING – WHOPPER/ DAVID São Paulo (Categoria Targeted Communication)
– BURGER GLITCH/ BURGER KING – WHOPPER/ DAVID São Paulo (Categoria Brand-led Mobile Apps)
– PIX COLLECTION/ MERCADO PAGO – MERCADO PAGO PIX/ GUT