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C&A faz releitura moderna dos contos de fadas para campanha de Namorados

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A nova campanha de dia dos namorados da C&A faz uma releitura moderna de vários contos de fadas. Durante o filme a modelo Emanuela de Paula apresenta cenas marcantes que simbolizam os contos de Rapunzel, Branca de Neve, Bela Adormecida, Cinderela, a Bela e a Fera. Porém, tudo num clima atual e descolado, alinhado com o posicionamento da marca para a data. Além do filme de campanha para TV, teremos uma edição especial do jornal Vista C&A, material de PDV e peças com as últimas tendências para coleção exclusiva. A criação é da DM9DDB.

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